Ossa, An Operating System for Podcast Advertising

Marla Isackson is a seasoned marketing executive with over 25 years of experience leading innovative campaigns for global brands including Citibank, American Express, Barnes & Noble, and WebMD. Marla is the founder of Ossa (ossacollective.com), the first AI-driven, API-integrated operating system for podcast advertising. Built to democratize access to ad dollars, Ossa streamlines campaign and payment management—automating workflows, standardizing execution, and reducing manual work by ~70% for brands, agencies, and monetization teams. Since launch, Ossa has powered over 50 major brand campaigns, booked over $2M in ad spend, and secured a $1M pilot with Spotify—positioning the platform to lead the $50B shift toward scalable, creator-led media. She is also a co-founder of Colture Podcast Network, a joint venture between the Ossa Podcast Network and Colture Media (founded by Ty Baisden). Colture Podcast Network connects creators and brands more seamlessly and collaboratively, bringing together seasoned leaders from the podcast and entertainment industries to drive creativity, business growth, and cultural impact. Beyond her entrepreneurial work, Marla serves as a board member and treasurer of The New Agenda, a national organization focused on improving the lives of women and girls by advocating for systemic change across media, the workplace, education, and the home. Marla is a visionary founder, trailblazing a new future for inclusive media through technology.